It’s Darin from Magnetic Marketing and it’s been another fast and furious week. 

Earlier in the week, I wrapped up the June issue of the No B.S. Magnetic Marketing Letter, if you’re not yet a subscriber, now is the time to join. 

One thing I share in the newsletter is a quick story about my daughter. On Tuesday night she was inducted into National Honors Society. As a terrible student in High School myself it’s been great to watch my daughter thrive in the classroom, in her athletics, and become a strong, confident and independent young adult.  

In the June newsletter, I also share a couple of BIG commonalities of the kids I saw getting inducted and how it applies to business and success! 

In the upcoming months in addition to the newsletter, we have some incredible interviews with Members and Experts. Two weeks ago I was in Cleveland interviewing Dan for our Diamond level master classes and then creating the content for the next six months for all levels of membership.

My guest expert and member interviews included Dean Jackson, Matt Bacak, Pat Williams, Donna Krech, Nathan Ho, Parthiv Shah, Emily LaRusch, Grant Miller, Brian Hahn, and Mostofa Salama. 

The wide variety of information and success stories are both inspiring and loaded with great value. 

==> Become A Gold or Diamond Member Today if you’re not already a Member

Do You Have A Marketing Plan?

In the upcoming days, I also have a birthday. Frankly, I’ve been so busy I forgot about it until my daughter mentioned it about a week ago.

Birthdays can be a simple part of your Ultimate Marketing Plan.  

I love birthdays as a part of a plan for a number of reasons. 

For many businesses like my restaurant, we can easily target upcoming birthdays to build our list. We simply go to Facebook, set up an ad targeting my ideal prospects that have an upcoming birthday. They opt-in for a FREE pizza on their birthday and then each week I’m able to communicate with that list to share with them our newest pizzas, salads, pasta, and ice cream. 

We can also mail a birthday card inviting them to dine with us on their birthday and before the virus, we encouraged them to book parties in our party room. It seems like we’re finally getting to a point where parties will be a reality again too! 

Another way to use birthdays in your marketing is to celebrate by throwing a ‘birthday party’ for yourself. I remember years ago Yanik Silver had a special offer every year on his birthday.  

Personally, I’ve used my birthday as a reason to email members of my Kids Bowl Free program and then provide a discount for one of our products. 

There are dozens of ways you can go about celebrating your birthday as a part of your marketing plan or putting on autopilot an evergreen marketing system for birthdays in your business.  

This week I received a birthday card from my accountant Mary Guldan who is a longtime Magnetic Marketing Member. She includes a card and a certificate for one of her clients where you can pick up a gift. This year some olive oil from a local oilere. 

What I love most about birthdays is they happen every year, you can set them up and let them run mostly on autopilot and then ring the cash register! 

Birthdays should be just one small piece of your Ultimate Marketing Plan. 

Build the rest of your Ultimate Marketing Plan at our upcoming Ultimate Sales Letter and Ultimate Marketing Plan LIVE! event.  

==> Click Here For Details!

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About the Author

Darin Spindler is a Magnetic Marketing Legend and is widely known for his complex marketing systems and his ability to get a lot done FAST. Darin was awarded the 2008 Glazer Kennedy Insider Circle Implementer Of The Year. Darin is a contributing author to the NO B.S. Price Strategies book with Dan Kennedy, the millionaire maker. Darin is the Chief Marketing Officer of Magnetic Marketing, where he and CEO Adam Witty are bringing greatness back to the Magnetic Marketing community. Darin is also the co-founder of KidsBowlFree.com and has helped to create over 30,000,000 new customers for bowling centers around the globe. Darin also has a done for you marketing services company that provides bowling centers, CoolSculpting salons and spas along with a handful of private clients. Darin is also the founder of Heartland Pizza Company in Green Bay, Wisconsin. Darin used Direct Marketing to fuel every business that he's invested in both online and offline. In addition to his business interests Darin is the proud father of Presley, named after her mother's love of Elvis. Darin is also a 5x Ironman finisher and hoping to get to Kona someday.

Darin Spindler

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