Today is day twelve of the 21 days of Dan Kennedy and the Magnetic Marketing Search Engine. Today I want to show you a resource you can find within the Search Engine that I think any smart business owner would find to be practically priceless. In short, this resource is a shortcut; a “work smarter not harder” kind of tool. It is what Dan Kennedy called the Swipe and Deploy Envelope. There are about thirty of these within the Search Engine, and within each one is an idea or strategy that any business owner can immediately take and implement into their own business in no-time.
The one that I want to focus on today is quite simple, but it’s intriguing to the receiver, which is a quality that makes for great open and response rates. Other than the fact that it’s interesting, I chose this one to share with you because of a funny comment from my daughter the other day that made me think of it. I was talking about a call I had with Dan and she said to me, “I thought you had to send him a telegram?” What she meant was a fax, Dan’s primary form of communication, but this swipe and deploy strategy is a telegram postcard.
You may be wondering, “why would I waste time and effort creating a telegram postcard when I can just send a regular postcard or mailer?”
Well, one reason that you would want to have something like this is because it sticks out. So when this shows up in a prospects mailbox it's interesting and it's NOT boring. Having a telegram arrive in your mailbox is something that will stand out and cause prospects to open it, read it, and either respond or remember your business later on. A regular postcard is good, but it will never have that same effect.
Not sure how to go about making one of these for your business? Well, the Swipe and Deploy Envelope doesn’t just give you the idea, it also contains multiple examples from various kinds of businesses, from insurance agencies to photography studios, so you can envision how to implement this in any business! I mean, where else can you find a one-stop-shop for resources as valuable as this?
AND it's all available literally at your fingertips on any smartphone, tablet, or computer.
We are offering this to you for just $1,997 until August 16th. After the 16th, there will be a $497 annual subscription fee, BUT for the first 50 people who invest, OR for those who invest before August 16th, whichever comes first, the $497 fee will be waived each year. We are already well on our way to 50 purchases and August 16th is just around the corner, so ACT NOW!
Yesterday, I shared a Sales Letter for one of Dan’s events in 2003. He sent this out around the new year, so it had a Happy New Year theme, and its purpose was to act as a final warning for registrations.
If you missed it, click the link below!