Direct Marketing Strategies & Techniques

A CTA tells your customer their next step. It makes their journey more effortless.

Persuasive and effective direct marketing strategies involve more than pretty words and images. Your copy isn’t just words. It’s your weapon in the fight for survival.

Direct mail isn’t an old, dead relic; it’s alive and thriving. It’s the direct pipeline to your customers, cutting through internet noise and landing right in their hands.

Start building your email funnel today, or lose customers to the competition. Here’s what you should know.

Every business sends transactional emails, but almost none of them maximize their potential. That’s a crime—and it’s costing you.

Companies with good marketing strategies understand how to price their goods to maximize profits. They focus on VALUE instead of price.

Uncover your customer’s pain points. Address them and explain how you are the solution they didn’t know they needed.

For small business owners, survival depends on what works today, not a decade from now. That’s why direct response copywriting is your secret weapon: built to sell, not just entertain.

Automation technology can significantly enhance the effectiveness of your direct response marketing and communication methods.

The best direct marketing strategies are those you can consistently repeat and your target audience readily accept.

Marketing isn’t just for marketers. It’s for ANYONE wanting to get ahead in their work or personal life.

Direct response marketing is the life jacket you always wear because your business and the economy are as predictable as the sea–you will get tossed about by rogue waves.

Like most people, your potential customers are obsessed with their cell phones. They can’t resist the urge to check it within seconds of it pinging them with a notification.

In this blog, I’ll reveal a few of my strategies from my best books on direct response marketing. You won’t want to skip how to fix this one very common mistake.

Be wise enough to know when you need help and brave enough to ask for it. Call a coach–a teacher–to help you through ruts and dilemmas.

Reading various genres is good for your brain, mood, and health. If you want to emerge as a leader in your industry, it pays to read as much as possible about direct marketing and successfully selling to customers.