Direct Marketing Strategies & Techniques

The truth is that most businesses and salespeople are overloaded and going in the wrong direction, but this is so simple…

the destruction of self-respect, self-esteem as well as self-reliance are inextricably linked.

Success – especially in difficult conditions – comes from relentless, ruthless, disciplined focus on moving the ball forward.

Assembling and having “The Greatest Show On Earth” is the ante to get into The Game, not the game and certainly not winning the game assured

Jack your prices and increase your average transaction amount.

People miss the boat by not linking celebrities, real celebrities, be it Hollywood or be it sports to their product services and their businesses.

People prefer to deal with people, not with nameless, faceless institutions.

The temptation when you find someone who’s really smart and who has legitimate experience and is really helpful to you…

I would suggest your New Year’s Resolution as the accountability with everything – every expense, every person, and certainly, with your advertising and marketing.

I once sold eagles en masse to businesses and organizations and we had a few that sat in the office for a while afterwards…

you MUST redefine how you treat money as a business owner in the coming year, and this is where you should be focusing…

with 2023 on the horizon, here’s some quality stories to prepare you for what’s coming…

we do this with race horses - you’re not intelligently doing one of the most important things in marketing…

be wary of doing things you do not PERSONALLY know quite a bit about, or investing in them…

It consistently astounds me that more businesses don’t use Santa as their spokesperson/salesman during this season

as the business owner, there are 3 things you must be diligently focused on (which may or may not include toilet paper)...