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How Can This Be?

Monday, January 30, 2023

How Can This Be

I recently got a long letter from a Lifer, after she attended her first mastermind meeting populated by “online marketers.”

When it was her turn to share, she showed the direct-mail piece she’s mailing at a pace of 100,000 a month (generating, after her entire process, about $1.00 NET PROFIT per piece mailed) and the ½-page and full-page newspaper ads she’s running in many cities ‘n towns at remnant rates i.e. deeply discounted.

She quoted me from 1996: “Only a chump pays Rate Card.” People reacted like jungle savages in the old Tarzan movies to the explorer showing them “FIRE” with a book of matches. Many can’t imagine how this can be – money made WITHOUT THE INTERNET.

RIGHT NOW, I have clients in varied businesses, local and national, using TV, Radio, Newspapers, USPS, EveryDoorDirect-Mail, their own Direct-Mail, even the lowly Yellow Pages, making great money by doing so.

Most integrate all the Offline with Online Media. I’m for an “all of the above,” integrated methodology. I am adamantly opposed to Online Only.

For decades, I have preached…

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That’s the start of the Monday Memo for Diamond Members this week. We get more in-depth into the shocking truths ‘online marketers’ simply can’t fathom and how to profit from it all. This memo is available now inside the Diamond members area.

If you don’t have access, don’t build a foundation utilizing ONLY online strategies and missing these weekly insights. Join Diamond to get the best resources to grow your business online & offline, including my monthly Master Classes, Live Q&A, access to 57 Courses and a Search Engine of every newsletter I’ve ever written.

If you’re already a member, your memo is ready in your members area and/or your fax machine.

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