People miss the boat by not linking celebrities, real celebrities, be it Hollywood or be it sports to their product services and their businesses.

People prefer to deal with people, not with nameless, faceless institutions.

The temptation when you find someone who’s really smart and who has legitimate experience and is really helpful to you…

I would suggest your New Year’s Resolution as the accountability with everything – every expense, every person, and certainly, with your advertising and marketing.

I once sold eagles en masse to businesses and organizations and we had a few that sat in the office for a while afterwards…

you MUST redefine how you treat money as a business owner in the coming year, and this is where you should be focusing…

with 2023 on the horizon, here’s some quality stories to prepare you for what’s coming…

we do this with race horses - you’re not intelligently doing one of the most important things in marketing…

be wary of doing things you do not PERSONALLY know quite a bit about, or investing in them…

It consistently astounds me that more businesses don’t use Santa as their spokesperson/salesman during this season

as the business owner, there are 3 things you must be diligently focused on (which may or may not include toilet paper)...

for example: 80% of theft in supermarkets is internal - how do you fix it and in turn use this as an example of the issues you’re facing…

people think that if I'm gonna be a positive thinker, I can't acknowledge anything that goes wrong or anything that…

what are you going to do, when caught up in one of these blizzards of trouble, of things flying off the rails like a model train ‘neath the tree with too short a track at too high a speed?

In business, there has to be a center point through which you and your customers connect and stay connected.

Keeping them… “loyal” is the wrong word, but keeping them purchasing without wandering off the reservation – it was all about relationships.